From the category archives:

design

A Value-Added Proposition

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The element of beauty is assumed in any design.

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The Great Idea Viability Test

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Some ideas look really good in your head but when you get them down on paper and begin to develop a strategy, the flaws become apparent.

Imagine Author Is Featured at Continuum Event

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I’m currently reading the book, Imagine by Jonah Lehrer. It’s trigging a great deal of thoughtful contemplation as I consider how creativity works and where it exists. So when I received this invitation from the design firm, Continuum, I wanted to share it. Continuum’s creative development for Procter & Gamble’s Swiffer is the opening scenario [...]

The Ink Sniffer

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I have always loved books. As an ardent reader, part of the experience I always enjoy is the way a book feels, smells and sounds. I have a library of traditional books and am building a library of e-books, which brings a different experience to reading. So when I came across this TED Talk by [...]

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How Much Will It Cost?

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All too often a business or organization seeks a designer to execute an untested, unrefined idea as quickly and cheaply as possible. A business that’s design-oriented will not regard design as an afterthought but as the basis for its marketing communications and brand awareness.

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Designing Significance

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To be meaningful, design needs to connect on five successive levels of significance…

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Job Listings and Special Considerations

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If a hiring firm wants to give special consideration to candidates from a specific school, that’s its right. But then it should carry on its notification processes within the sphere of that school’s alumni and career counseling office

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