My Bookshelf
Marketing & Branding
Influence by Robert Cialdini
Brand Thinking and Other Noble Pursuits by Debbie Millman
Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne
Color and Design
Pantone: A color History of the 20th Century by Leatrice Eiseman and Keith Becker
Design Research: Methods and Perspectives by Brenda Laurel
Universal Principles of Design: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design by William Lidwell
The Design of Everyday Things Donald A. Norman
Design and Business
Disrupt: Think The Unthinkable to Spark Transformation In Your Business by Luke Williams
Delivering Happiness: A Path to Profits, Passion and Purpose by Tony Hsieh
Enchanting by Guy Kawasaki
The Design of Business by Roger Martin
Design Thinking
A Whole New Mind by Daniel H. Pink
Drive: The Surprising Truth About What Motivates Us by Daniel Pink
The Medici Effect by Frans Johan
Blink by Malcolm Gladwell
Creativity
The Gift: Creativity and the Artist in the Modern World by Lewis Hyde
Imagine by Jonah Lehrer
Culture
The Narcissism Epidemic by Jean M. Twenge and W. Keith Campbell
The Rise of the Creative Class by Richard Florida
The Wisdom of Insecurity by Alan W. Watts
Being Productive
Getting Things Done by David Allen
The 7 Habits of Highly Effective People by Stephen R. Covey
