The Why Behind The What

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A recent post about goal achievement by Michael Hyatt  prompted me to consider why people go into business, launch services and products and subsequently ask me to develop graphic assets, web sites and branding. I’ve observed that successful enterprises are in it for their customers and not themselves. What they receive in return – income, [...]

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Job Listings and Special Considerations

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If a hiring firm wants to give special consideration to candidates from a specific school, that’s its right. But then it should carry on its notification processes within the sphere of that school’s alumni and career counseling office

Stepping Back

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It’s said that design is in the details. Yet it’s the sum total of the details that makes the design. When you’re in the middle of something, you can’t see the whole thing altogether. It’s only when you step back far enough that you see its entirety. When you can see the whole, say, from the “30,000 [...]

Does Good Design Matter?

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Does it matter if a design is good or not? Before we can deal with that question let’s ask a more basic one: What makes a design good? To answer that question, we should first begin with what good means. Without a definition, it’s unlikely that any design can be considered good or not, since [...]

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Beauty Is Not Pretty

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Let’s make the distinction between beauty and pretty.

When It’s Time To Let Go

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Being effective involves doing the right thing at the right time in the right place.

Acknowledge the Box

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We talk about creativity and innovation in terms of thinking outside the box. Thinking outside the box still needs to remain within the boundaries of the problem we are solving. In other words, thinking outside the box does not disrespect the box. Look at the box from a different angle, but keep looking at it. Be [...]

Green Scheduling: 6 Tips for Sustaining Your Creative Time

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Design your time. Time is wasted when we do the wrong thing at the wrong time. It’s easier to keep your time boundaries and your well-being intact if you plan ahead.

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