Posts tagged as:

business

Design As Your Ambassador

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Graphic design represents ideas and values. A design is not in itself the idea, but the expression of it. Design points to something greater than itself. In most cases design serves as an ambassador, not as the self-expression of the designer, but as the expression of a business or organization to its audience. The value [...]

Freelancing: In Getting New Work, Relationship Counts More Than Ever

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Businesses have a choice when seeking creative services: They can go the cheap route and buy a logo through a crowdsource/contest site where they’ll select the lowest bidder, or they can commission a designer for a custom, targeted design. This creates a dilemma for legitimate freelancers. Competition for freelance design work is not only increasing, [...]

Unpaid Internships Are A Form of Spec Work

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Why is spec work so prevalent in the design profession when it’s not in other professions? Increasingly companies – “creative” businesses included – are offering “unpaid internships” instead of hiring designers outright. In trying to reduce costs, they will offer an “internship” and even go through a selection process similar to that involved in standard [...]

Creative Services Are Worth Paying Full Price

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For almost every other professional service, from auto maintenance to medical care, a buyer will pay the full fees asked for when services are rendered, without dickering, discounting, arguing or otherwise undervaluing the work. But more than a few of us designers and illustrators will often find ourselves asked to discount our creative rates, as [...]

(Not) Your Dream Job

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This was a real post to an online job board: We are just weeks away to launch our new high end cosmetic line and are looking for a student graphic designer who would help us design the packaging, business cards etc. Some knowledge of the Asian Market would be appreciated. This is a great opportunity [...]

I Didn’t Get The Job

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Not every prospect will make a good client and not every project is worth the effort. How a client presents himself or herself in the initial meeting is usually a good indication of how the working relationship will go. It is wise to think twice before pursuing or accepting a client when red flags appear [...]

Designing Relationships: Client Retention

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Client retention is tied more to character than to talent.

Being Successful

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Over on Zale Tabakman’s blog, Success Through Balance, my response to one of his questions asked on LinkedIn is featured. The question and responses describe how an intangible element – faith – figures in to one’s success in business and life.  Read his post here. Thank you, Zale!

Why You Can’t Be My Client

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Since I established my design studio over thirteen years ago, I have worked with clients large and small, designed for sole proprietors and for publicly-held corporations, solo entrepreneurs and organizations comprised of committees and boards. My work has even won some awards. Most of my work comes through referral from clients and colleagues, some from [...]

Is This Inexperienced “Designer” Being Exploited?

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This afternoon I was listening to a radio talk show in which the host was interviewing business majors from a local college. One of the students expressed an interest in pursuing graphic design upon graduating next spring. She liked the idea of designing web sites, although it was fairly obvious in listening to her speak [...]