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Coldplay’s web site created this year, bears a remarkable resemblance to a book cover design by Paul Rand a few decades ago. The comparison cannot be missed. Compare the Coldplay web page screen capture: to Paul Rand’s assertive design: Comparing is to focus on what is similar. Contrasting is to focus on what is not. [...]
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Without the aesthetic, the computer is but a mindless speed machine, producing effects without substance, form without relevant content, or content without meaningful form. -Paul Rand There are those who know how to write code for a web site, but not how to design one. Technical know-how does not make one a designer, just as [...]
