A Strategic Creative Agency

Transforming businesses and organizations into brands to help them launch, grow or reinvent.

Visual Branding and Communication Design

Visual branding shapes how people think about you, your business, your cause, your organization.

Visual design is the first point of connection between you and your audience. Once you know who your audience is, you use the right graphics to attract them and effective strategies to engage them.

People build brands. Brands create movements. Movements transform the world. 

If you work with me, I’ll guide you through a process to discover the purpose of your brand, why it needs to exist and how it will transform your chosen people. 

Then I’ll develop visual assets  that attract attention, create connection and impact your audience. 

I give you more than a brand avatar and clever graphics. I create values-centered visual branding that anchors your message, helps grow your influence and builds your platform.

I transform your values, vision and voice into effective visual designs to make your brand meaningful for your your audience.

If you’re like most of my clients, you have large goals for your enterprise. 

You have an uncommon vision and a transformative offering.

You’re not looking for off-the-rack branding concepts. 

You’re tired of working with designers who just don’t quite translate your message or craft your story in a way that connects on the level you need.

You desire long-term growth and a clear, tailored message to get you there. 

You need a brand story that’s heroic and engaging. 

You need a suite of graphic assets that take your brand to the next level and the one after that. Or, to launch your new venture with impact.

You need the right design and communication strategy. 

That means you need the right designer.


My strategic creative work is crucial for attracting and building relationships with your audience.  

 I design your visual branding and marketing communications to position you visually and emotionally
in your market.

Strategically-designed branding
is the best investment you can make
in your business.

Development of logos, trademarks,
identity systems standards, story
and brand strategy, foundational
graphics and line extensions.

Starting a business?

Launching a product?

Publishing a book?

Just want to level-up your brand?


Books and publications

Cover-to-cover design and
implementation of magazines,
catalogs, annual reports,
view books, manuals, textbooks,
 and trade books.

Designing Influence.

Drawing attention.


Creation of original images that tell a story: portraits, characters and brand mascots for use in advertising and editorial.

Alvalyn Lundgren in studio

Alvalyn exceeded our expectations and assisted us in developing products that we are proud to share.
She has helped us step away from the crowd by assisting us in telling the story about our methodology.

David Johnson
President, ITG Consultants, LLC

Why Work With Me

✓ Design approach that utilizes your vision, mission and values.
✓ Deep-dive discovery process.
✓ Designs created to connect with your audience.
✓ Expertise in using form language to communicate visually.
✓ Development of visual strategy to tell your story.
✓ Consistent look and feel throughout all your marketing channels.
✓ Proven track record of client successes.

Industries I’ve Served

Real Estate


Health and Medical

Non-Profits and Faith-Based

Authors and Publishers

Food and Beverage



Alvalyn Creative clients logo strip

Alvalyn Lundgren has worked on numerous projects for Van Nuys Airport Public and Community Relations. The considerable scope of her work has included one-page ads and flyers, brochures and pamphlets, and a comprehensive academic journal with a full-color cover and over 100 pages. In every sense, we have found her to be a reliable professional who produces aesthetically pleasing material in a timely manner. She also makes herself very accessible and communicates well. Without the slightest hesitation, I recommend Ms. Lundgren as a one-stop-shop for meeting virtually anyone’s graphic design needs.


Richard French
Public & Community Relations Officer City of Los Angeles Department of Airports

Ready to roll?

I’ll help you attract attention and grow your influence through story-based visual branding.

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