Designing influence. Drawing attention.

Transforming businesses and organizations into brands
to help them launch, grow or reinvent.

Visual Branding and Communication Design

Visual branding shapes how people think about you, your business, your cause, your organization.

Visual design is the first point of connection between you and your audience. Once you know who your audience is, you use the right graphics to attract them and effective strategies to engage them.

People build brands. Brands create movements. Movements transform the world. If you work with me, I’ll guide you through a process to discover the purpose of your brand, why it needs to exist and how it will transform your chosen people. 

Then I’ll develop visual assets  that attract attention, create connection and impact your audience. 

I give you more than a brand avatar and clever graphics. I create values-centered visual branding that anchors your message, helps grow your influence and builds your platform.

My goal is to turn your values, vision and voice into effective designs to make your brand meaningful for your your audience.

Alvalyn exceeded our expectations and assisted us in developing products that we are proud to share.
She has helped us step away from the crowd by assisting us in telling the story about our methodology.

David Johnson
President, ITG Consultants, LLC

Some Of the Companies I Keep

Alvalyn Creative clients logo strip

Visual Branding

Development of logos, trademarks, identity systems standards, story and brand strategy, foundational graphics and line extensions.


Cover-to-cover design and implementation of magazines, catalogs, annual reports, sales booklets, manuals, textbooks and trade books.


Creation of original images that tell a story: portraits, characters and brand mascots for use in advertising and editorial.

Why Work With Me

✓ Design approach that utilizes your vision, mission and values.
✓ Deep-dive discovery process.
✓ Designs created to connect with your audience.
✓ Expertise in using form language to communicate visually.
✓ Development of visual strategy to tell your story.
✓ Consistent look and feel throughout all your marketing channels.
✓ Proven track record of client successes.

Industries I’ve Served

Real Estate


Health and Medical

Non-Profits and Faith-Based

Authors and Publishers

Food and Beverage



Alvalyn Lundgren has worked on numerous projects for Van Nuys Airport Public and Community Relations. The considerable scope of her work has included one-page ads and flyers, brochures and pamphlets, and a comprehensive academic journal with a full-color cover and over 100 pages. In every sense, we have found her to be a reliable professional who produces aesthetically pleasing material in a timely manner. She also makes herself very accessible and communicates well. Without the slightest hesitation, I would recommend Ms. Lundgren as a one-stop-shop for meeting virtually anyone’s graphic design needs.


Richard French
Public & Community Relations Officer City of Los Angeles Department of Airports

Ready to roll?

I’ll help you attract attention and grow your influence through story-based visual branding.

Stay In Touch

If you’re not ready to work with me, you can be among the first to know what I’m working on. This list is not a sales funnel, and it’s not my Eye Level newsletter.

I’ll use the information you provide to stay in touch with you, send you updates on my projects, and offer you practical tips about managing your brand (hopefully one I developed for you). Email frequency is 4–6 times a year.

You can unsubscribe at any time through a link in the footer of an email from me. For more information, please read my Privacy Policy.

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