observations
Alvalyn Lundgren

A Bit About Ropes

It is said that when you come to the end of your rope, you should tie a knot and hang on. My response to this

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Loving It: Seduction, Satisfaction and Graphic Culture

To be promoted in our design-driven culture, a product must be packaged in such a way that it becomes meaningful to the person using it, so that they become an evangelist for it. This requires thoughtful planning and execution of a design strategy

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Critique and Criticism

No one likes to be critiqued, but everyone is a critic. As a design practitioner and teacher of design, I am involved continually in the

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11 tips for design students from Alvalyn Lundgren, designer and educator
creativity
Alvalyn Lundgren

11 Tips for Design Students

The computer is a tool. Use a pencil instead and you’re still a designer. Having a computer, even if it’s a Macintosh, does not make you a designer.

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