Pricing and Service Options

Ready to take your branding to the next level?

Let me develop a powerful brand that will help you to grow your influence. Take advantage of package pricing for your visual branding. Or consider a retainer for long-term ongoing needs. Select a la carte options for a single project.

BRAND AUDIT

STARTING AT

$1,447.00 

The brand audit is foundational to design development.

Design development and implementation are not included in the audit.

The brand audit is included in the Premium and Essential branding packages.

The brand audit is a discovery process intended to help you answer key questions necessary to develop your brand strategy. We’ll focus on your value, vision and voice. We’ll identify your best audience and the benefits you provide to your customers. We’ll asses where your current situation and identify strengths, weaknesses, opportunities and threats (SWOT).

Some of the questions I ask include:

Are your customers getting your messaging?

Are your visuals and voice distinct from your competitors?

Is your brand relevant to your customers?

Where do you want to grow?

The brand audit includes:

  • one 2-hour strategy session by phone, web conference or in person if local
  • one SWOT evaluation
  • one 5–10-page brand strategy publication with clear directives for creating or updating your visual assets, strategies and action plan. 
The brand audit is useful whether you’ve been established for a number of years or are just launching. 
 

BRANDING PACKAGES

PREMIUM

For Large or eCommerce Enterprises
$ $14,997
00
STARTING PRICE
  • PRIMARY LOGO and 2 VARIATIONS
  • STANDARDS MANUAL
  • 4-PIECE IDENTITY SYSTEM
  • 6-PIECE SOCIAL MEDIA SUITE
  • 10–12 PAGE COMMERCIAL WEBSITE
  • ONLINE STORE
  • 1 HTML EMAIL CAMPAIGN with SET-UP
  • 4 BRANDED PRODUCTS
  • SEAMLESS PROJECT MANAGEMENT
BEST VALUE

Ideal for large, established organizations and businesses, and commerce enterprises.

What’s included:

Brand audit

Development of one unique, custom logo to communicate your message and distinguish your brand, and 2 variations;

Design of 4 identity system pieces. Business card, letterhead, location signage, brochure, email template, menu, etc.;

Design of 6 digital graphics for use on social media platforms;

Brand guidelines outlining proper use of logo, color scheme, fonts, layout of text and icon, typographic and photographic identity;

Custom commercial website design (WordPress), 10–12 pages, with list-building, booking, scheduling, MLS, and other integrations;

Setup of online store on website with 15–20 products and descriptions;

Messaging and web copy. Marketing copy in brand voice for your website. Client provides talk points, required content and collaborates on information organization.

1 HTML email template, campaign and list set-up.

4 additional branded products or collateral, depending on industry. Product packaging, t-shirts, ephemera, retail bags, location signage, matchbox, napkins, notepads, direct mail/EDDM, etc.

Seamless project management. Alvalyn Creative provides an all-in-one experience, and manages every detail necessary for your brand, on deadline and within budget.


Expenses (fabrication, printing, site hosting, custom website coding, etc.) are estimated in advance and billed in addition to creative fees.

Creative fee does not include transfer of preliminary artwork, sketches, or original files psd, ai, raw, etc.

Additional items may be added. Creative fees will adjust based on total scope of work.

ESSENTIAL

For Small and Mid-Size Enterprises
$ $9,997
00
STARTING PRICE
  • LOGO and 2 VARIATIONS
  • STANDARDS MANUAL
  • 4-PIECE IDENTITY SYSTEM
  • 3-PIECE SOCIAL MEDIA SUITE
  • 5–6 PAGE INFORMATION WEBSITE
  • 1 HTML EMAIL CAMPAIGN with SET-UP
  • 2 BRANDED PRODUCTS
  • SEAMLESS PROJECT MANAGEMENT
POPULAR

Ideal for mid-sized and small enterprises.

What’s included:

Brand audit

Development of one unique, custom logo to communicate your message and distinguish your brand, and 2 variations;

Design of 4 identity system pieces. Business card, letterhead, location signage, brochure, email template, menu, etc.;

Design of 3 digital graphics for use on social media platforms;

Brand guidelines outlining proper use of logo, color scheme, fonts, layout of text and icon, typographic and photographic identity;

Custom information website design (WordPress), 5-6 pages, with list-building and social integrations;

Messaging and web copy. Marketing copy in brand voice for your website. Client provides talk points, required content and collaborates on information organization.

1 HTML email template, campaign and list set-up.

2 additional branded products or collateral, depending on industry. Product packaging, t-shirts, ephemera, retail bags, location signage, matchbox, napkins, notepads, direct mail/EDDM, etc.

Seamless project management. Alvalyn Creative provides an all-in-one experience, and manages every detail necessary for your brand, on deadline and within budget.


Expenses (fabrication, printing, site hosting, custom website coding, etc.) are estimated in advance and billed in addition to creative fees.

Creative fee does not include transfer of preliminary artwork, sketches, or original files psd, ai, raw, etc.

Additional items may be added. Creative fees will adjust based on total scope of work.

START-UP

For New Enterprises and Individuals
$ $3,997
00
STARTING PRICE
  • LOGO and 1 VARIATION
  • 3-PIECE IDENTITY SYSTEM
  • 5–6 PAGE INFORMATION WEBSITE
  • 1 HTML EMAIL CAMPAIGN with SET-UP
  • SEAMLESS PROJECT MANAGEMENT

Ideal for solopreneurs, bloggers, authors, and enterprises established for less than 12 months.

What’s included:

Development of one unique, custom logo to communicate your message and distinguish your brand, and 1 variation;

Design of 3 identity system pieces. Business card, letterhead, location signage, brochure, email template, menu, etc.;

Custom information website design (WordPress), 5-6 pages, with list-building and social integrations;

Messaging and web copy. Marketing copy in brand voice for your website. Client provides talk points, required content and collaborates on information organization.

1 HTML email template, campaign and list set-up.

Seamless project management. Alvalyn Creative provides an all-in-one experience, and manages every detail necessary for your brand, on deadline and within budget.


Expenses (fabrication, printing, site hosting, custom website coding, etc.) are estimated in advance and billed in addition to creative fees.

Creative fee does not include transfer of preliminary artwork, sketches, or original files psd, ai, raw, etc.

Additional items may be added. Creative fees will adjust based on total scope of work.

RETAINER

STARTING AT

$1,500.00 

PER MONTH
3 MONTH MINIMUM TERM

Retainers range from $1,500 per month to $2,500 per month depending on the scope of work and anticipated hours, with a minimum contract term of 3 months. 

Ideal for businesses and organizations with ongoing, long-term needs.

My retainer clients receive priority status in my workflow. They enjoy consistent creative rates, and we develop mutuality with a designer (me) who’s invested in their success.

You can save up to 50% on a la carte creative fees with a retainer.

In a retainer, I provide clients with ongoing creative services that will save them time, money and trouble. I work on retainer with businesses and organizations to provide agency-quality visual design, creative direction and total project management, all at much less than agency rates.

Retaining me as your creative provider may be your best solution if you:

  • Don’t have a designer or design team on staff;
  • Have regular and ongoing needs for visual design, creative strategy and/or brand management;
  • Have a long-term project involving a launch or rebrand;
  • Have a backlog of projects that you haven’t been able to tackle yet;
  • Want a consistent look and feel across all your print and digital platforms;
  • Want the reliability and quality of an agency with the flexibility of an independent creative;
  • Have learned that DIY and template options aren’t getting you good results;
  • Want to work with an expert, award-winning creative professional who’s helped other business and organizations grow leaps and bounds and forge new roads.

What I can do for you:
The scope of my work includes anything an art department can do, including design, strategy and management. I oversee projects from concept through implementation. I invest in your success by creating effective visuals to connect you with your audience. I handle the creative work so you are freed to do the work of your business.

A LA CARTE CREATIVE SERVICES

GRAPHIC AND WEB DESIGN SINGLE PROJECTS are priced based on scope of work, development schedule, use and rights transferred.

ILLUSTRATION PROJECTS  are priced based on scope of work, development schedule, use and rights transferred. 

CONSULTATIONS I am happy to discuss your vision, mission and goals without proceeding to a creative project. My consultation rate is $225.00 per hour, payable at time of booking.

A la carte pricing is great for product launches, single campaigns and many types of illustration work.

Design development typically requires 2-4 weeks, depending on the project scope.

A la carte work includes:

Narrative illustration

Property rendering

Character design

HTML email

Direct mail 

Advertisement or fleet graphics

Signage

Presentation deck (slide deck)

Sales / specification sheets

Apparel / uniform graphics

Product Label / Packaging

Annual report

Catalog

Journal, magazine, newsletter

Book design, printing, publishing (for indy authors)

Text book design, printing, publishing (for indy authors)

Don’t see the desire of your heart listed? Ask!

Expenses (fabrication, printing, site hosting, custom website coding, etc.) are estimated in advance and billed in addition to creative fees.

Does not include sale of preliminary artwork, sketches, original files (psd, ai, raw, etc.)

Fees are based on overall value of the work and rights transferred.

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