Are you more concerned about aesthetics or your bottom line when contracting design services? Designers - good ones - always care about how…

• Post category:aesthetics/design/marketing

Continue Reading Should You Care About Aesthetics?

The element of beauty is assumed in any design.

• Post category:aesthetics/design

Continue Reading A Value-Added Proposition

Does it matter if a design is good or not? Before we can deal with that question let's ask a more basic…

• Post category:aesthetics/design/marketing

Continue Reading Does Good Design Matter?

Let's make the distinction between beauty and pretty.

• Post category:aesthetics

Continue Reading Beauty Is Not Pretty

Empty space in a design is useful. Think of it in this way: If there was a room in your home where…

• Post category:aesthetics/design

Continue Reading Breathing Room: The Role of the Space In Between

Where an artist can begin with a blank canvas and pursue a serendipitous route to an end result, a designer begins with a set of criterion and remains within set boundaries from concept through completion.

• Post category:aesthetics/art/creativity/design/ideas

Continue Reading Drawing The Line Between Art and Design

Toward the end of my design fundamentals course I generally ask my students how they, having gone through the process of learning…

• Post category:creativity/design/ideas/students

Continue Reading How Do You Define Design?

Those who track and analyze cultural trends generally agree that our culture has become design-driven. It's no longer based on business or…

• Post category:art/branding/design/ethics/ideas/innovation

Continue Reading True Lies

Without the aesthetic, the computer is but a mindless speed machine, producing effects without substance, form without relevant content, or content without meaningful…

• Post category:Designers and Clients/Freelance Road Trip — Business of Design

Continue Reading Advice For Clients: A Designer’s Value