Skip to content
Alvalyn Studio — Graphic and Realist Illustration by Alvalyn Lundgren
  • Illustration
    • Graphic
    • Realism
  • About
    • Meet Alvalyn
  • Blog
    • Submissions Policy
  • Courses
    • Freelance Road Trip
    • Private Instruction
    • Color Theory & Digital Color Gear & Supplies
    • Elements of 3D Design Course Supply List
    • Fundamentals/Elements of 2D Design Supply List
    • Introduction to Graphic Design Supply List
  • Newsletter
  • Print Store
    • Learning Resources
    • Recommended Books & Gear
  • Contact
  • Design
Menu Close
  • Illustration
    • Graphic
    • Realism
  • About
    • Meet Alvalyn
  • Blog
    • Submissions Policy
  • Courses
    • Freelance Road Trip
    • Private Instruction
    • Color Theory & Digital Color Gear & Supplies
    • Elements of 3D Design Course Supply List
    • Fundamentals/Elements of 2D Design Supply List
    • Introduction to Graphic Design Supply List
  • Newsletter
  • Print Store
    • Learning Resources
    • Recommended Books & Gear
  • Contact
  • Design

A significant percentage of my clients are non-profit enterprises. I have had many opportunities to design campaign materials, annual reports, and graphic…

  • Post category:branding/design strategy/Freelance Road Trip — Business of Design
Continue ReadingDesigning For Non-Profits

Start-up businesses and organizations tend to hold themselves back in terms of establishing reputation and solidity by under-budgeting and under-investing in the…

  • Post category:aesthetics/business/design/marketing
Continue ReadingThey’ll Notice

I am a full-time graphic designer/illustrator and part-time design educator, so design thinking is a familiar and routine part of my life.…

  • Post category:creativity/design/Process/students
Continue ReadingThe Value of Design is the Thought Behind It

As I prepare to teach my next course in Design History at UCLA Extension, I gave some thought to why designers should study…

  • Post category:design/History/students/teaching
Continue Reading10 Good Reasons To Study Design History

The element of beauty is assumed in any design.

  • Post category:aesthetics/design
Continue ReadingA Value-Added Proposition

No matter who has designed your logo, at some point you will have to put it into someone else's hands. This might…

  • Post category:branding/design
Continue ReadingA User’s Manual For Your Logo

To be promoted in our design-driven culture, a product must be packaged in such a way that it becomes meaningful to the person using it, so that they become an evangelist for it. This requires thoughtful planning and execution of a design strategy

  • Post category:aesthetics/branding/design/design strategy/marketing
Continue ReadingLoving It: Seduction, Satisfaction and Graphic Culture

Empty space in a design is useful. Think of it in this way: If there was a room in your home where…

  • Post category:aesthetics/design
Continue ReadingBreathing Room: The Role of the Space In Between

Clients have a choice when selecting creative services: They can go the cheap route and buy a logo through a crowdsource or contest…

  • Post category:business/client relations/Freelance Road Trip — Business of Design/freelancing/success
Continue ReadingFreelancing: In Getting Work, Relationship Counts More Than Ever

Once you have made the investment in the creation of a company identity – a logo – how should you utilize that…

  • Post category:branding/client relations/design/marketing
Continue ReadingUsing Design to Build Awareness

Since I established my design studio over thirteen years ago, I have worked with clients large and small, designed for sole proprietors…

  • Post category:branding/client relations/design/ethics/Freelance Road Trip — Business of Design
Continue ReadingWhy You Can’t Be My Client
Alvalyn Lundgren Illustration brand logo white small
COPYRIGHT and PRIVACY
SUBMISSIONS POLICY

Alvalyn Creative LLC supports organizations serving military veterans, humanitarian aid, and canine companions. A portion of every dollar received from projects and products is donated to select organizations.

CONTACT

NEWSLETTER

ARTICLES

BRAND STRATEGY DESIGN

Alvalyn Creative LLC is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.

DMCA.com Protection Status

Site designed by Alvalyn Lundgren | Alvalyn Creative. Site design and all content are copyright 1994-2020 by Alvalyn Lundgren. All rights reserved.