The Ink Sniffer

I have always loved books. As an ardent reader, part of the experience I always enjoy is the way a book feels, smells and sounds. I have a library of traditional books and am building a library of e-books, which brings a different experience to reading.

So when I came across this TED Talk by Chip Kidd, book designer at Alfred A. Knopf, I viewed it several times. With humor, a few moves and a simple Powerpoint, he shares stories about designing books and the experience of book as object. So I’m sharing it here.

Alvalyn Lundgren

Alvalyn Lundgren is the founder and design director at Alvalyn Creative, an independent practice near Thousand Oaks, California. She creates visual branding, publications and books for business, entrepreneurs and authors. She is the creator of Freelance Road Trip — a business roadmap program for creative freelancers. Contact her for your visual branding, graphic and digital design needs. Join her on Twitter, Facebook, Instagram, and subscribe to her free monthly newsletter.

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